Creator

YouTube Shorts Workflow

Plan, script, and produce short-form video from idea to publish.

Who this is for: Creators and marketing teams

What this workflow helps with

YouTube Shorts Workflow helps you plan, script, and produce short-form video from idea to publish. Use the recommended AI tools below and follow the steps to move from a rough start to a finished result, then refine with human review.

Common scenarios & use cases

This workflow covers the granular tasks people actually do:

Pick a hook and angle
Write a 20–30s script
Generate clips and B-roll
Design title cards and thumbnails
Review retention and iterate

Recommended AI tools

Step-by-step workflow

  1. Choose one audience pain point and outcome.
  2. Generate a 20–30s script and hook variants in ChatGPT.
  3. Create clips in Runway and edit in CapCut AI.
  4. Design the thumbnail in Canva, publish, and review retention.

How to use this workflow

  • Make the first 2 seconds visually strong and specific.

Things to watch

  • Review output quality before sharing externally.

Related workflows

Use this workflow outside 2C Studio

Open the recommended official AI tools and complete the task directly on those platforms.